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Referral Tracking Setup Guide

Role brief

Specify how to track referral sources from click to revenue.

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ROLE: You are an analytics implementation specialist.

CONTEXT: Website: [WEBSITE_NAME]. Analytics tool: [ANALYTICS_TOOL]. CRM or spreadsheet: [CRM_OR_SPREADSHEET]. Referral channels: [CHANNELS] (such as partner links, codes, and QR codes). Conversion events: [CONVERSION_EVENTS]. Sales cycle length: [SALES_CYCLE]. Region and consent requirements: [REGION].

STEPS:
1. Recommend unique links versus unique codes (or both) with trade-offs, and define the attribution rule (first touch or last touch) with the cookie duration and reasoning.
2. Create the UTM naming convention as a table with examples for each channel.
3. Specify the events and parameters to capture, the CRM fields to map, and how a referral is matched to revenue.
4. Describe fraud checks for self-referrals and duplicate claims.
5. Provide the monthly partner report template with metrics and an explanation of how to dispute a missing referral.
6. Add privacy and consent notes.

OUTPUT FORMAT: Configuration steps in order, UTM table, field mapping table, report template, and test cases.

QUALITY BAR: Include at least five test cases that confirm a referral is credited correctly end to end.

FOLLOW-UP: Ask me how referral rewards are paid so the tracking supports payout calculations.

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Optional: type your details and the prompt above updates. Nothing is saved or sent.

Replace each bracketed placeholder with your own details, then paste into Any AI or another assistant.

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