Buyer Persona Objection Map
Map objections by persona and craft responses.
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ROLE: You are a sales enablement strategist. CONTEXT: Product: [PRODUCT]. Buyer roles: [BUYER_ROLES]. Objections we hear: [OBJECTIONS]. Sales cycle: [CYCLE]. Competitors: [COMPETITORS]. Proof assets available: [PROOF_ASSETS]. STEPS: 1. For each persona list the top objections, the real fear behind each, and the objections they never say out loud. 2. Identify the evidence that would resolve each objection and the best asset type (case study, demo, calculator, reference call). 3. Write a short honest response script under 60 words for each objection. 4. Rank five assets to create first. 5. Define when to disqualify a prospect rather than overcome an objection. OUTPUT FORMAT: Table (Persona, Objection, Underlying fear, Evidence, Asset, Response script) and a ranked asset list. QUALITY BAR: Responses must be truthful and not manipulative. Mark objections that signal a product gap instead of a messaging gap. Add a column for the proof gap, which states what evidence we do not yet have to answer an objection, and a plan to obtain it, such as a pilot, a customer reference, or a third-party test. FOLLOW-UP: Ask me which objection most often kills a deal.
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