Content Performance Report for a Blog
Find which content earns attention and which should be updated.
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Analyse my blog's content performance. Page data (visits, time, conversions, backlinks, publish dates): [PAGE_DATA]. Goals: [GOALS]. Topics: [TOPICS]. Group pages into winners, steady performers, decliners and underperformers using rules I can see, such as change over six months. Calculate the share of traffic from the top ten pages. Recommend actions per group: update, merge, redirect, promote or leave alone. Return a table, a list of ten pages to update first with the reason, and a plan to measure the effect of each update four weeks later. Do not delete pages that have backlinks without a redirect. Show arithmetic for shares and changes. Add rules for the groupings so they are transparent: winner means traffic and conversions both up by more than 20 percent in six months; decliner means traffic down by more than 20 percent; underperformer means fewer than a stated number of visits since publication. Show an example calculation for one page. Add a list of questions to ask before changing a page, such as search intent, outdated facts, internal links and whether the page deserves to exist, and a log to record every change and its date.
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