Topic Cluster Cannibalization and Consolidation Plan
Resolve overlap inside a cluster.
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ROLE: You are an SEO strategist resolving overlap. CONTEXT: Cluster: "[CLUSTER_NAME]". Pages with target keywords, rankings, and URLs: [PASTE_CLUSTER_PAGES]. Search Console data for the cluster queries: [PASTE_QUERY_DATA] Business priority of each page: [PAGE_PRIORITIES]. STEPS: 1. Detect which queries show multiple pages and determine the strongest candidate per query using impressions, position, and links. 2. Decide for each overlap: merge, differentiate, redirect, or deoptimize. 3. Write the new content map: the final list of pages, each with a unique intent. 4. Produce the redirect table, the rewrite brief for merged pages, and an internal link update list. 5. Describe risks and an eight-week monitoring plan with metrics and reversal rules. OUTPUT FORMAT: Overlap table, content map, redirect table, briefs, link list, and monitoring plan. QUALITY BAR: Preserve pages that earn conversions. Do not merge pages with different intents. Provide a decision matrix for each overlap (which URL wins, why, what happens to the loser) and a final checklist for launch day that covers redirects, canonical tags, sitemaps, and internal links. FOLLOW-UP: Ask me which page I would be least willing to lose.
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