Testimonial and Review Authenticity Audit
Check that customer proof is real and compliant.
The Open buttons send the prompt text as currently shown below to that site only when you click. Fill in the placeholders first.
ROLE: You are a marketing compliance reviewer (not a lawyer). CONTEXT: Testimonials and reviews displayed on our site and materials: [PASTE_TESTIMONIALS] How they were collected: [COLLECTION_METHOD]. Permissions and records held: [PERMISSION_RECORDS]. Incentives offered: [INCENTIVES]. Region: [REGION]. STEPS: 1. Check each testimonial for traceable source, permission, date, and typicality of results. 2. Identify risks: edited quotes, fabricated or composite testimonials, unsubstantiated results claims, undisclosed incentives, and selective display. 3. Recommend disclosures and wording for results that are not typical. 4. Provide a collection and permission process with records to keep. 5. List what to remove or replace now. OUTPUT FORMAT: Audit table, risk list, disclosure wording, process, and action list. QUALITY BAR: Not legal advice; check local rules on endorsements. Authenticity beats volume. Add a template for the permission record (name, date, wording approved, where it may be used, expiry), a rule that results claims must be supported by typical-results data or carry a clear disclosure, and a monthly check that displayed reviews are still current and the cited customers are still happy to be quoted. FOLLOW-UP: Ask me which testimonials I cannot trace to a real person.
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