Prompt Almanac

Create intermediate Works with: Any AI

SEO Brief for an Ecommerce Category Page

Structured brief Has example

Brief copy and structure for a product category.

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[VERIFY] is an editorial flag, not a blank to fill. Wherever the prompt shows [VERIFY], check that item against a reliable source before you use it.

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Create an SEO brief for a product category page. Category and typical shopper: [CATEGORY_SHOPPER]. Products and filters available: [PRODUCTS_FILTERS]. Keywords and related questions: [KEYWORDS_QUESTIONS]. Page limitations in my store platform: [PLATFORM_LIMITS].

Specify the page title, meta description, H1, a short intro of 60 to 100 words above the products, a buying guide section below with a heading outline, FAQs from real customer questions, internal links to subcategories and guides, and image alt text rules. Explain how to avoid thin or duplicated content across categories and how to handle filtered URLs and pagination at a general level, with notes to verify against my platform's documentation [VERIFY]. Provide a checklist of facts to confirm (sizes, materials, shipping) and a plan to review performance after 60 days.

Also include guidance on writing category copy that helps shoppers choose, such as how to decide between types, sizes or materials, and on avoiding keyword repetition that reads awkwardly. Add three example buying guide headings for an invented category.

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Replace each bracketed placeholder with your own details, then paste into Any AI or another assistant.

See an example result (fictional data)
Brief extract (invented category: women's walking boots)
Title (58 characters): Women's Walking Boots | Waterproof and Lightweight
H1: Women's Walking Boots
Intro (80 words): lead with who the boots suit, then one line on fit and waterproofing as stated on product pages.
Buying guide headings: How to choose a fit; Waterproof or breathable; Sole grip for different ground; Care.
FAQs from support emails: Do they run small? Can I return worn boots?
Internal links: hiking socks, waterproofing spray.
Check facts: sizes, materials, shipping [VERIFY] before publishing.
Review at 60 days.

Illustrative only, made-up data. Your results will differ and must be reviewed.

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