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Canva Brand Kit Setup Plan and Template Rules

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Set colours, fonts and logo rules that others can follow.

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Plan a Canva brand kit and template rules. Brand colours (hex codes) and fonts: [BRAND_BASICS]. Logo versions: [LOGO_VERSIONS]. Who creates materials: [CREATORS]. Typical materials: [MATERIALS].

Write rules a volunteer can follow in five minutes: primary, secondary and accent colours with usage ratios and combinations to avoid; font pairing with sizes for headline, subheading and body; logo clear space and minimum size; photo style; tone of text; contrast guidance (dark text on light backgrounds, minimum size, no text on busy images). Give examples of correct and incorrect use in words. List the templates to build first and their purpose, and explain how to set up the kit and lock templates for editors [VERIFY which features my plan has].

Worked example for an invented organisation: dark blue for headings and logos, teal highlights up to 20 percent of a design, light grey backgrounds, headings at 32 points and body at 16, logo clear space equal to the height of the letter O, minimum logo width 25 millimetres or 120 pixels. Present it as a one-page sheet with a section called Five rules that matter most, marking which values are examples to replace. Include a table of colour combinations that pass contrast checks only if I supply hex values; otherwise ask for them.

Add a process for requesting new templates, a process for exceptions (who approves a departure and how it is recorded), a pre-publishing checklist, and a four-week rollout: set up the kit and build three templates, test with two creators, train the team for 30 minutes, then review use.

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