Profit and Loss Explainer
Help an owner understand each line.
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Explain my profit and loss statement to an owner who is not an accountant. Statement with line items and amounts: [PROFIT_AND_LOSS]. The owner's background: [OWNER_BACKGROUND]. Work in this order: 1. Line by line, in plain language: what each line is, what drives it, and what a change in it would mean. 2. Calculations with the arithmetic shown: gross profit and gross margin (gross profit / revenue), operating profit and margin, net profit and margin, and each major cost as a percent of revenue. Round to the nearest hundred in the text but keep exact figures in the table. 3. A table: Line | Amount | % of revenue | One-sentence meaning. 4. Three lines worth watching, with the reason for each. 5. Three questions the owner could ask the bookkeeper. 6. Common misunderstandings: profit is not cash; depreciation is a non-cash cost; owner pay may not appear as an expense depending on structure [VERIFY]. 7. A one-paragraph summary to read aloud, and a text description of how revenue flows down to net profit. Use a consistent example from my own figures for each explanation, do not interpret beyond the data, and ask if a line is unclear. End with the one line to check with my accountant.
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