Shopify Collection Structure, Navigation and Filters Plan
Organise products so shoppers can find them.
The Open buttons send the prompt text as currently shown below to that site only when you click. Fill in the placeholders first.
[VERIFY] is an editorial flag, not a blank to fill. Wherever the prompt shows [VERIFY], check that item against a reliable source before you use it.
Plan collections and navigation for a Shopify store. Products and categories: [PRODUCT_RANGE]. How customers search and what they ask for: [CUSTOMER_LANGUAGE]. Number of products: [PRODUCT_COUNT]. Attributes (size, colour, material, price): [ATTRIBUTES]. Use customers' words, not internal codes. Propose the main menu (no more than seven items and no more than two levels deep), collections as a table with Collection, Purpose, Rule (manual or automated by tags, type or price) [VERIFY], Products and URL handle, filters to offer and their order (example sets: clothing by size, colour, material, price; electronics by brand, capacity, price), a tag naming convention with consistent examples for colour, size and material and a rule for retiring tags, and landing pages for seasonal sets. Avoid duplicates and thin collections. Tests: ask five customers where they would look for each of ten products and record the first click (38 correct of 50 is 76 percent), or run a card sort with 20 product names and compute agreement as the share placed in the same collection by at least four of five customers. Plan search with the synonyms customers use, and review the top 20 searches and zero-result searches monthly. Flag steps that vary by plan [VERIFY].
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