Mission, Vision, and Company Description Rewrite
Replace vague statements with usable ones.
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Rewrite my company description, mission, and vision. Current text: [PASTE_CURRENT_TEXT]. What we actually do, for whom, and how: [WHAT_WE_DO]. Values I will really act on: [VALUES]. Where we want to be in five years (specific): [FIVE_YEAR_AIM]. Return: BEFORE: my current statements with problems in brackets ([buzzwords], [could describe any company], [no audience], [no outcome], [unmeasurable], [too long]). AFTER: - Company description (2 to 3 sentences: what we do, for whom, the outcome, and what makes us different). - Mission (one sentence: the purpose we serve today). - Vision (one sentence: the future we are working toward, concrete enough to know when we are closer). - Values (3 to 5), each with a behavior it implies and an example of a decision it would change. - A tagline option (maximum 8 words). TESTS: the "swap test" (would the statement still make sense if a competitor's name replaced ours?), the "decision test" (would it help us say no to something?), and the "grandparent test" (can someone outside the industry understand it?). ALTERNATIVES: two different tones (formal and conversational). Do not invent achievements, customers, or numbers. Mark gaps as [ADD DETAIL].
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