Technical SEO Crawl Report Interpreter
Prioritize issues from a crawler export for a non-specialist.
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Interpret a crawler export for a non-specialist and prioritize the fixes. Site and business goal: [SITE_AND_GOAL]. Crawler or audit tool used: [TOOL]. Issue summary or exported rows (issue name, count, example URLs): [PASTE_CRAWL_DATA]. Size of the site: [SITE_SIZE]. Respond with tables: 1. Issue table: Issue | What it means in plain words | Count | Affects (crawling, indexing, ranking, user experience) | Severity (critical, high, medium, low, ignore) | Reason for the severity | Fix | Who does it (content, developer, host) | Effort. 2. Noise filter: issues the tool flags that usually do not matter for my site, with the explanation, so I do not waste time. 3. Pattern groups: issues sharing a root cause (for example a template problem) so one fix resolves many URLs. 4. 30-day plan: week by week, the order of fixes, and how to verify each (recrawl, search console checks). 5. Questions to ask my developer, written in plain language. Be honest about which items are standard checks versus real problems. Don't promise ranking improvements. If a numeric threshold is quoted, label it as a common guideline, not a rule.
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See an example result (fictional data)
Issue | Plain meaning | Count | Severity | Fix | Who | Effort Pages return 404 | Links lead to missing pages | 112 | High | Redirect to nearest page; fix internal links | Developer | 2 days Missing meta descriptions | Search results show random text | 340 | Low | Template rule for products | Content | 1 day Duplicate titles | Several pages share the same title | 87 | Medium | Add category to the title pattern | Developer | 0.5 day Noise: "Multiple H1 tags" is not harmful by itself on this template. Pattern: 90 of the 112 404s come from one old navigation block, so one fix clears most. 30-day plan: week 1 redirects, week 2 titles, week 3 recrawl, week 4 descriptions. No ranking promise.
Illustrative only, made-up data. Your results will differ and must be reviewed.