Category Page Merchandising Audit
Check product order, filters and facets.
The Open buttons send the prompt text as currently shown below to that site only when you click. Fill in the placeholders first.
Audit a category page. Product order, filters, sort options, number of products and conversion data: [CATEGORY_DATA]. Customer search terms for this category: [SEARCH_TERMS]. Stock and margin information: [STOCK_MARGIN]. Check what appears in the first row, whether best sellers and new items are balanced, whether filters match how customers shop, whether sort defaults make sense, and whether empty or near-empty filter results appear. Link findings to data. Return a table with Element, Problem and Change, a score from 1 to 10 for findability and merchandising, and a test plan. Use only my data for any claim of effect. Also suggest which filters to add or remove from the evidence of search terms and orders, how to treat products with low stock, and how to test a new default sort for two weeks. Add a note on keeping the page accessible, with keyboard-friendly filters and clear focus states. Finish with a summary of how the recommended changes affect cost, time and risk, using only the figures I supplied and marking any estimate clearly as an estimate.
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