Repurposing Opportunities Audit: What Old Content Could Work Again?
Find existing content that can be updated or reshaped.
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Audit my back catalogue for repurposing. A list of past pieces with date, format, topic, performance numbers, and whether it is still accurate: [CONTENT_ARCHIVE]. Formats I could make (short video, thread, newsletter, guide): [TARGET_FORMATS]. Rank the content by performance and evergreen value and flag outdated pieces. Make a table with Piece, Performance, Accuracy now, Repurpose idea, Effort in hours, and Priority. Show the arithmetic for effort versus the time I have. Suggest a plan for the top five with specific edits (update facts, new hook, new examples) and what to retire. Include an accuracy check before republishing. Do not recommend copying other creators' work. Use my own material. Add a worked example ranking of four pieces: a 2022 how-to article with 5,000 views and still accurate (priority high, 2 hours to refresh), a 2021 news-based post (retire), a 2023 video with 1,200 views and a strong comment thread (turn into a short guide, 3 hours), and a 2020 list that is partly outdated (update facts, 1.5 hours). Total effort 6.5 hours against 8 available.
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